Marketing and Channel consulting services to reach your goals and exceed your expectations


Whether you want a fresh perspective to an existing project or need to develop a new program with a creative and practical design, we deliver results.  Our team will add value at any point in a project. We bring strategic and tactical skills from the planning stages to assisting you with figuring out the most efficient way to execute, manage, and measure as your project evolves.


  • Channel Go-to-market efforts (aligned to customer journey)
  • Partner Program design & development
  • Partner Enablement programs
  • Channel Content development & Content marketing 
  • Channel Marketing (to-through-with)
  • Channel communications (live & virtual forums)
  • Ecosystem Partner Marketing initiatives
  • Channel Advisory Boards
  • Partner Conferences & Roadshows
  • Leveraging Distribution to maximize channel success
  • Channel launches

Our Approach

√ Strategy

√ Plan

√ Execute

√ Measure

√ Refine


  • Corporate → Field marketing
  • Go-to-market planning (the customer journey)
  • Content development & Content marketing
  • Messaging & value proposition
  • Branding
  • Integrated marketing & campaigns
  • Marcom disciplines (classic → 21st century)
  • Sales Enablement & communications
  • User & Customer conferences
  • Customer Advisory Boards
  • Program & Product launches including acquisition marketing integration